Part 2:
Creating A Perfect Business Presence on LinkedIn

Note: Page creation is currently available on desktop only.

Explore how to set up a LinkedIn Business Page:

A. A Bird’s-Eye View of Your LinkedIn Page

B. Key Requisites For Making a LinkedIn Page.

Any employee with access to a valid corporate e-mail address can create a company page on LinkedIn.

The following requirements apply:

The creator’s profile strength has to be "intermediate" or "all star." Intermediate status is reached by populating at least 50% of your profile.

The profile must be at least 7 days old and have at least 10 contacts.

The profile must include a verified corporate e-mail address including a unique domain. (e.g. name(at)

C. Step By Step Instructions

Step 1

Click the Work icon in the top right corner of your LinkedIn homepage.

Step 2

Click Create a Company Page

Step 3

Select the Page type you’d like to create from the following options:

  • Small business
  • Medium to large business
  • Educational institution (high school or university/college)

Step 4

Enter your Page identity, Company or Institution details, and Profile details information

Step 5

Logo: LinkedIn recommends uploading a 646 by 220 pixel jpeg/png file. The company logo should be uploaded in a square format.

Step 6

Description: a short text about the company. Maximum length: 2,000 characters *see samples below*

Step 7

Check the verification box to confirm you have the right to act on behalf of that company in the creation of the page.

Step 8

Click Create page. If you receive a red error message, you may not meet the Page creation requirements or have reached the limit for Pages created.

Need help with writing description?

Click Here for some examples