What is LinkedIn?
LinkedIn is one of the only social media platforms which focuses on the people behind the brand more than the product itself. This is great for making business connections and for giving potential clients an introduction of your brand's ethos rather than just the product or service you are offering.
How does LinkedIn work?
A LinkedIn Page acts as the voice of your organization. It helps members learn more about your business or school, brand, products and services, and job opportunities.
Did You Know?
More than 30 million companies use LinkedIn for business. Source: https://blog.hootsuite.com/linkedin-for-business/.